From Brief to Market in 30 Days
We combine AI-accelerated production with senior human creative direction to get your brand or product launch-ready � with on-brand creatives, a target marketing strategy, and full execution.
AI moves fast. Humans make it matter.
Most agencies make you choose: move quickly or move carefully. We don't. Our one-month engagement is built around a hybrid workflow � AI handles the repetition, exploration, and scale; humans own strategy, taste, narrative, and every final approval.
Whether you're launching a new product, repositioning a brand, or entering a new market, we take you from zero to go-to-market with a complete creative suite and a marketing plan designed to perform � not just look good.
Every week has clear deliverables, defined checkpoints, and a dedicated team that stays accountable to your timeline.
Who does what
Transparency is part of the process. Here's how AI and human expertise divide across every engagement.
Humans own
Brand strategy and positioning. Creative direction and art direction. Scriptwriting and narrative. Shoot direction and senior editing. Media strategy and channel planning. Final QA, approvals, and brand safety. Client communication and project leadership.
AI accelerates
Market and competitor research synthesis. Rapid concept and moodboard exploration. Copy and headline variations. Asset versioning across sizes and formats. Rough cuts, resizing, and localization drafts. Ad copy variants and audience insight reports. Performance data aggregation.
Your 30-day launch roadmap
Four structured weeks. Clear milestones. No surprises on launch day.
Week 1 � Discover & Strategise
We kick off with discovery workshops to understand your brand, product, audience, and goals. Our strategists define positioning, messaging pillars, and channel priorities. AI accelerates market research, competitor audits, and audience insight reports � so we start Week 2 with a sharp, data-informed brief.
Deliverables: Brand brief, positioning document, target audience profiles, marketing strategy framework.
Week 2 � Concept & Creative Direction
Senior creatives develop the visual and narrative direction � campaign concepts, scripts, storyboards, and a content calendar mapped to your launch. AI generates rapid explorations: moodboards, visual variants, and copy options for the team to refine. Everything is signed off before production begins.
Deliverables: Approved creative direction, scripts, storyboards, content calendar, channel-specific asset plan.
Week 3 � Produce & Build Assets
Production goes into full swing. We shoot, record, design, and edit � hero films, social cuts, static assets, motion graphics, and ad variants. AI handles versioning, resizing, rough cuts, and localization drafts at scale. Humans direct every shoot, craft every final edit, and run brand QA on every deliverable.
Deliverables: Hero video, social content suite, static and motion assets, ad creative variants, platform-ready file packages.
Week 4 � Launch & Execute
Your target marketing strategy goes live. We set up paid campaigns across Meta, Google, and relevant platforms, schedule organic content, and deploy influencer or partnership outreach where it fits. AI supports ad copy testing, audience refinement, and performance reporting. Your team gets a launch playbook and a live analytics view from day one.
Deliverables: Live campaigns, organic content schedule, launch playbook, performance dashboard, Week 5 optimisation plan.
Everything you need to go to market
At the end of 30 days, you're not holding a deck � you're holding a launch.
Brand positioning & strategy
A clear positioning document, messaging framework, and audience profiles that align your team and inform every piece of creative and media that follows.
Full creative suite
Hero films, social video cuts, static assets, motion graphics, and ad variants � all on-brand, platform-optimised, and ready to deploy.
Content calendar
A structured publishing schedule across organic and paid channels, mapped to your launch milestones and designed for sustained momentum beyond Week 4.
Target marketing strategy
Channel strategy, audience targeting, budget allocation, and campaign architecture � built around your goals, not a generic media plan template.
Campaign execution
Paid campaigns set up and running, organic content scheduled, and influencer or partnership outreach activated � with human oversight on every launch decision.
Analytics & optimisation
Live performance reporting from day one, with clear KPIs, weekly insights, and a roadmap for scaling what works in Month 2 and beyond.
Common questions
For most brand launches, product go-to-market campaigns, and repositioning projects � yes. The timeline works because AI compresses production cycles that traditionally take weeks, while our team front-loads strategy and creative direction in Week 1 and 2. If your project needs a longer runway, we'll tell you upfront.
A clear product or brand to launch, access to key stakeholders for a discovery session, any existing brand assets or guidelines, and a defined budget range for media spend. We handle the rest � brief development, creative, production, and campaign setup.
Both. Week 4 includes full campaign setup and management across your chosen platforms. We build the strategy, create the assets, launch the campaigns, and report on performance. Media budget is separate from our production fee and managed transparently.
You walk away with everything you need to keep running � assets, playbooks, and live campaigns. Many clients continue with us on a retainer for ongoing content production, media management, and optimisation. We'll propose a Month 2 plan before Week 4 ends so there's no gap.
Ready to launch in 30 days?
Tell us about your brand or product. We'll map out a timeline, recommend the right AI-to-human mix, and show you exactly what go-to-market looks like.
Get in Touch